Jon.exe10+ years Fullstack CRM. Operating in the neon grid of App marketplaces and subscription ecosystems. Incoming data streams: CRM articles, frameworks, and essays — to help you upgrade your CRM game. Connect via LinkedIn or jack in below to get notified when new intel drops.
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THE CRM MAINFRAME

Your cheat sheet to building and level up your CRM Team, tool stack, and strategy to boost app engagement.


THE JOURNEY OF TRANSFORMATION

Visualizing your user lifecycle is key to identify growth levers. Embark on an expedition on how to convert your prospects to ambassadors through a personalized data driven triggered automated journey.


GUIDING YOUR USER JOURNEY


LIFECYCLE MAP

1_ Define your product Core value proposition
2_ Define your activation metrics:
__ Setup: The user has done actions to unlock the core value prop.
__ Aha!Moment:The user has first experienced the core value prop.
__ Habit moment: The user has adopted the core value prop as a routine.
3_ Define your engagement metrics
__Casual
__Core
__Power
__Advocate
4_ Define when the user stop engaging
5_ Act!